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Course Descriptions

Lewis-Clark State College Catalog 2007-2009

BUSINESS
(BUSINESS DIVISION)


BUS-101 INTRODUCTION TO BUSINESS (3 CR.)
Increases student awareness of business functions and the business environment. (Not open to business majors of junior or senior standing.)

BUS-190 DIRECTED STUDY IN BUSINESS (1-12 CR.)

BUS-192 SPECIAL TOPICS IN BUSINESS (1-12 CR.)

BUS-220 BUSINESS COMMUNICATIONS (3 CR.)
Provides students with written and verbal skills to communicate effectively in the business environment. Written skills range from basic grammar and punctuation techniques to writing business memos and reports. Verbal skill situations include preparing presentations and interviews and directing meetings.

BUS-221 INTRODUCTION TO COMPUTERS/INFO SYSTEMS (3 CR.)
Introduction to the characteristics of computer based information systems in organizations. Topics included are: the use of microcomputers in business; the most popular productivity software applications; Management Information Systems (MIS) theory; the importance of MIS in modern international management decision-making; systems analysis and design; and several uses of the Internet.

BUS-261 ENTREPRENEURSHIP (3 CR.)
A study of the development and implementation of developing a for-profit enterprise. Emphasis is put on best practices for success in today’s global economy. Case studies are used to explore topics ranging from the entrepreneurial lifestyle and mindset to the decision to start a business from scratch, purchase a franchise or existing business, to the components of a business plan which include management and organization, marketing, and financial sections, and managing growth.

BUS-271 BUSINESS STATISTICS (3 CR.)
Survey of descriptive and inferential statistical concepts commonly used in the treatment of data in social science research. The understanding and application of the concepts will be emphasized. Topics include: measures of central tendency, measures of variability, correlation methods, hypothesis testing and simple analysis of variance.
Pre-requisite: MATH 130 or MATH 160.

BUS-290 DIRECTED STUDY IN BUSINESS (1-12 CR.)

BUS-292 SPECIAL TOPICS IN BUSINESS (1-12 CR.)

BUS-301 FINANCIAL MANAGEMENT (3 CR.)
A study of decision making within a firm, emphasizing the financial environment and maximizing the value of the firm. Subjects include financial planning, the CAP model and long-term valuation decisions.
Pre-requisites: AC 232, ECON 202 and MATH 130 or MATH 160 and Junior standing or higher or permission of the instructor.

BUS-311 FOUNDATIONS OF MANAGEMENT THEORY (3 CR.)
Explores the historical foundations of management thought, analyzes the functions of management, and provides a detailed examination of leadership, communication, motivation and organizational behavior.
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-312 HOTEL RESTAURANT MANAGEMENT (3 CR.)
Examines the function of management and organizational behavior theory and explores historical perspectives and current trends in management as is applicable to the hospitality industry.

BUS-321 PRINCIPLES OF MARKETING (3 CR.)
Examines the basic elements of marketing theory, terminology and concepts with emphasis placed on analyzing consumer motivation.
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-323 PROMOTION METHODS (3 CR.)
Focuses on the four major promotional elements of personal selling, advertising, sales, promotion and publicity.
Pre-requisite: BUS 321 and Junior standing or higher or permission of the instructor.

BUS-325 FOOD SERVICE SYSTEMS AND CONTROLS (3 CR.)
Provides an introduction to control functions in food and beverage management, including determining standards, operating budgets, and menu production to students preparing for careers in the food and beverage management sector, as well as hotels and other enterprises where this knowledge is necessary.
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-333 CONSUMER BEHAVIOR (3 CR.)
Focuses on those activities directly involved in obtaining, consuming, and disposing of products and services, including the decision processes that precede and follow these actions. Topics include individual and small group decision making as well as the major factors shaping these processes: individual differences, psychological processes, and environmental influences. Consumer Behavior is of particular interest to those who, for various reasons, desire to influence or change that behavior, including those whose primary concern is marketing, consumer education and protection, and public policy. Non-business majors are welcome.
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-340 RETAIL MARKETING (3 CR.)
Includes site selection, organization, merchandising, pricing, promotion and controls. Pre-requisite: BUS 321 and junior standing or higher or permission of instructor.

BUS-352 PUBLIC FINANCE (3 CR.)
An examination of the public sector and its contribution to economic welfare, resource allocation, income distribution, stabilization and economic growth.
Pre-requisites: ECON 201 and ECON 202 and junior standing or higher or permission of the instructor.

BUS-355 INFORMATION SYSTEMS FOR MANAGERS (3 CR.)
Advanced study of the characteristics of computer based information systems in organizations. Topics include: issues and problems in the use of computerized information systems in organizing and operating the business enterprise; global issues in information access and use; comparative international applications; and implementation of decision support systems.
Pre-requisites: BUS 221 or comparable experience and BUS 311 and Junior standing or higher or permission of the instructor.

BUS-360 LEADERSHIP (3 CR.)
Explores the concept of leadership from an interdisciplinary perspective: psychological determinants of leaders and followers, political factors of governance, sociological issues connecting individuals and small groups, anthropological factors in tracking societal transformations and management skills in the practice of leadership.
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-365 LEGAL ENVIRONMENT OF BUSINESS (3 CR.)
Explores the legal environment of business, including the legal system, the nature and source of law as applied to business activity and labor law and legislation. Emphasis on legislation and cases impacting business practice. Requires the preparation of written briefs for assigned cases.
Pre-requisite: ENGL 102 or ENGL 109 and Junior standing or higher or permission of the instructor.

BUS-366 BUSINESS AND SOCIETY (3 CR.)
Surveys the political, legal and social factors that influence business, the role of business in alleviating social problems and business’ responsibility in the light of contemporary ethical and moral values. Writing integrated.
Pre-requisite: ENGL 102 or ENGL 109 and Junior standing or higher or permission of the instructor.

BUS-370 PRODUCTION AND OPERATIONS MANAGEMENT (3 CR.)
Examines planning, scheduling and management of business operations and procedures for achieving continuous improvements in quality in manufacturing and service fi rms. Topics include forecasting demand and costs, facilities design, production planning and control procedures.
Pre-requisites: MATH 130 or MATH 160, BUS 311, and BUS 271 or ECON 300 and Junior standing or higher or permission of the instructor.

BUS-380 INTERNATIONAL BUSINESS (3 CR.)
An overview of the international business environment, conditions affecting firms conducting business overseas and the effects of a transcultural, multi-currency setting on each of the functional areas of business.
Pre-requisite: BUS 311 and Junior standing or higher or permission of the instructor.

BUS-390 DIRECTED STUDY IN BUSINESS (1-12 CR.)
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-392 SPECIAL TOPICS IN BUSINESS (1-3 CR.)
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-405 SMALL BUSINESS/ENTREPRENEURIAL MGMT (3 CR.)
Explores techniques and challenges in developing and operating a small business. Emphasizes application of classroom learning in cases involving local businesses.
Pre-requisite: BUS 321 and Junior standing or higher or permission of the instructor.

BUS-412 HUMAN RESOURCE MANAGEMENT (3 CR.)
A survey of personnel functions including manpower planning, appraisal systems, training and development, labor-management relations, compensation and safety.
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-413 ORGANIZATIONAL BEHAVIOR (3 CR.)
Provides an introduction to the study of organizational structure and design in a global environment. Organization behavior, intergroup relations and conflict and decision making from a multicultural perspective will be introduced. The interaction between organizational structure and organizational behavior will be discussed in depth.
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-421 MARKETING RESEARCH (3 CR.)
Introduces students to basic research designs, sampling, field work, data collection methods, secondary sources of data, data analysis and research presentation and evaluation.
Pre-requisite: BUS 321 and Junior standing or higher or permission of the instructor.

BUS-428 MARKETING MANAGEMENT (3 CR.)
Investigates the role of the marketing manager in terms of product development, promotion, pricing, physical distribution and marketing strategy.
Pre-requisite: BUS 321 and Junior standing or higher or permission of the instructor.

BUS-431 PUBLIC RELATIONS (3 CR.)
A study of the principles and techniques involved in creating and maintaining a favorable public image.
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-435 MONEY AND BANKING (3 CR.)
Focuses on the relationship between depository institutions, their lending and money demand/supply conditions. The effects of monetary policy on banks, financial markets and the macro economy are also considered, as are the effects of banks’ concerns over profits, liquidity and solvency.
Pre-requisites: ECON 201 and ECON 202 and Junior standing or higher or permission of the instructor.

BUS-480 COMPARATIVE INTERNATIONAL MANAGEMENT (3 CR.)
Examines the similarities and differences in managerial philosophy and practice in different parts of the world, familiarizing students with organizational, cultural and ideological perspectives on management in a variety of cultural environments.
Pre-requisite: BUS 311 and Junior standing or higher or permission of the instructor.

BUS-482 INTERNATIONAL MARKETING (3 CR.)
Emphasizes the growing importance of an international perspective to successful business operations. Examines problems associated with marketing across national, international, transcultural and subcultural boundaries. Develops international marketing skills.
Pre-requisite: BUS 321 and Junior standing or higher or permission of the instructor.

BUS-490 DIRECTED STUDY IN BUSINESS (1-3 CR.)
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-492 SPECIAL TOPICS IN BUSINESS (1-3 CR.)
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-494 INTERNSHIP IN BUSINESS (1-12 CR.)
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-497 STRATEGIC MANAGEMENT SEMINAR (3 CR.)
Strategic Management Seminar is the capstone course for students obtaining the on-line degree in Management. The focus will be an integrated approach to strategic management issues facing businesses. There will be an emphasis on the longer range strategic problems and decisions that organizations may encounter. This course is also for business students who may want to take additional management courses.
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

BUS-498 STRATEGY AND POLICY SEMINAR (3 CR.)
A capstone course. Students will integrate knowledge of quantitative decision techniques with material drawn from all functional areas of business to formulate, select, implement and evaluate organizational strategies.
Pre-requisite: Must have Junior standing or higher or permission of the instructor.

 



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