BUS 321 : Principles of Marketing

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NOTE : This page is no longer being updated.  For a list of current Web pages, see the Research Tools Website.

Here are some resources for your papers & presentations:

 

Company Information 

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Standard & Poor's Net Advantage - Provides basic financials, stock advisories, and industry analysis for thousands of public companies.

Business and Company Resource Center -   Brings together company profiles, brand information, rankings, investment reports, company histories, chronologies and periodicals. Search this database to find detailed company and industry news and information.  A Thomson Gale database. Funding-short.gif: Funded By LiLI Graphic

Business and Company ASAP database.  Funding-short.gif: Funded By LiLI Graphic

Academic OneFile - Academic OneFile is the premier source for peer-reviewed, full-text articles from the world's leading journals and reference sources.  Includes full-text coverage of the New York Times back to 1995. Updated daily.  A Thomson Gale database. Funding-short.gif: Funded By LiLI Graphic

ThomasNet - Comprehensive directory listings for industrial companies, products and services.  Formerly published in paper as the Thomas Register.

 

 

ProQuest Newstand database.  Includes coverage of 27 newspapers including The New York Times and the Wall Street Journal.   Funding-short.gif: Funded By LiLI Graphic

 

 

 

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Industry Information

Standard & Poor's Net Advantage - Provides basic financials, stock advisories, and industry analysis for thousands of public companies.

Business and Company Resource Center -   Brings together company profiles, brand information, rankings, investment reports, company histories, chronologies and periodicals. Search this database to find detailed company and industry news and information.  A Thomson Gale database. Funding-short.gif: Funded By LiLI Graphic

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Demographics  books

 

Good Sources of Statistics for your Presentations:

Access to health risk behavior in the United States : a state-by-state look at teens and adults [Ref RA776.9 .A33 2004]

Access to poverty in the United States [Ref HC110 .I5 A35 2003]

 

American attitudes : who thinks what about the issues that shape our lives  [Ref HN90.P8 M58 2000]

American generations : who they are, how they live, what they think  [Ref HC110.C6 M545 2000]

The American marketplace : demographics and spending patterns [HA214 .A6 2003]

 

Americans and their homes : demographics of homeownership [Ref HD7287.82 .U6 R87 2005]

Best customers : demographics of consumer demand  [Ref HC79.C6 2005]

Best of health : demographics of health care consumers [Ref RA445 .W45 2000]

 

Demographics of the U.S. : trends and projections  [Ref HB849.49 .R875 2003]

Household spending : who spends how much on what  [Ref HC110.C6 A666 2005]

Racial and ethnic diversity : Asians, Blacks, Hispanics, Native Americans, and Whites  [Ref E184.A1 R78 2000]

 

Most recent Consumer Expenditure Survey.

 

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Global Information

Books in our collection:

Dun & Bradstreet's Guide to Doing Business Around the World.  [HF1416 .M78 2001]

Doing Business Internationally : The Guide to Cross-Cultural Success [HD31 .B7235 2003]

 

Doing Business in the new Latin America : a guide to cultures, practices, and opportunities [HF3230.5 .Z5 B43 2004]

Doing Business in Emerging Europe [HF1532.7 .Z368 2003]

Europa Guide to Central and South-Eastern Europe [Ref JN1.E85 2003]

 

Doing Business in the New China [HG5784 .Z56 2004]

Europa Guide to Far East and Australasia [Ref JN1.E85 2003]

 

 

Find More Books   books

LCSC Library Catalog - provides information about the materials owned by the LCSC Library and other North Idaho Academic Libraries, including North Idaho College and the University of Idaho.  Also has a link to WIN Libraries, so you can search Gonzaga, Whitworth, and VALNet Libraries.

Encyclopedia of business and finance / Burton S. Kaliski, editor-in-chief.

 

 

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Web Sites  

 

 

 

Internet Sources for U.S. Corporate, Industrial & Economic Information - Links to lots of sites.  Provided by the J. Murrey Atkins Library of the University of North Carolina - Charlotte.

 

Trendwatching.com - "an independent and opinionated consumer trends firm" in Amersterdam, the Netherlands.

 

Business Plans and Profiles Index - Sample business plans in various industries.  From Carnegie Library of Pittsburgh.

 

Inc.com - Short, non-scholarly articles on topics of interest to small business owners.

 

 

APA Citation Style - examples of citations in APA Format for your list of References.

APA Interactive Tutorial - Developed by Mr. Kevin Schoepp.

 

Bibliographies : MLA Format - Guidance provided by the University of Illinois Writers' Workshop.

Using Modern Language Association (MLA) Format - Guidance provided by Purdue University Online Writing Lab.


 

the White HouseUSA.gov - A search engine for government Web pages, with an emphasis on the Executive Branch of the Federal Government.  Another good source of statistics.

 

the Capitol BuildingGPO Access - Searchable database of Web pages, with an emphasis on the Legislative Branch of the Federal Government.  Provided by the Government Printing Office. 

 

I-Docs - An online collection of paper and digital resources selectively chosen from published Idaho Government Documents.

 

 

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Library Services

Link to Library Home Page

LCSC Electronic Journal List

LCSC Print Journal List

Forms for Requesting Materials

Contact a Reference Librarian

 

Frequently Asked Questions

Information Literacy Modules

 

 

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Page Author:  Barbara Barnes

Last updated:  February 6, 2007