Communications & Marketing

Visual Identity Guide

Visual Identity Guide Graphic (1)

  

 

Visual Identity Guide (PDF)

Version 1.1
Published September, 2015, by the 
College Communications Office  

 
 

 

Official Colors

 

 

 

 

 

 

 

 

Not official but 
adopted as the
primary accent color.

Navy Blue
Pantone: 2955 C
RGB: 0, 56, 101 
CMYK: 100, 60, 10, 53 
Hex: #003865
HSL: 207, 100%, 19.8%

 

White
RGB: 255, 255, 255   
CMYK: 0, 0, 0, 0
Hex: #FFFFFF


  Red
Pantone: 1795 C
RGB: 225, 0, 0
CMYK: 0, 96, 90, 2     
Hex: #E10000
HSL: 0, 100%, 44.1%

 

Gray
Pantone: Cool Gray 4C
RGB: 180, 180, 180
CMYK: 12, 8, 9, 23
Hex: #BBBCBC
40% Black

NOTE: For some non-paper print materials (apparel, flags, tablecloths, etc.) PMS 2965 or 295 is recommended and approved to achieve the desired dark navy blue. Also, PMS 186 is approved for use on such materials to arrive at the desired red.

125th Anniversary Branding

Tower125 Horizontal 3

125th Anniversary Branding Guidelines


To request 125th Anniversary artwork contact Logan Fowler at ljfowler@lcsc.edu or call 208-792-2200.

Primary Logo - Vertical

Flag Rich Blue Red

Blue Flag - Full Color
JPEG    EPS

Blue Flag - Full Color (blue only wordmark)
JPEG    EPS

Blue Flag - Three Color
JPEG    EPS

Blue Flag - Two Color (blue only wordmark)
JPEG    EPS

Flag Transblue  

Blue Flag - One Color
JPEG    EPS


Blue Flag - One Color Transparent
JPEG    EPS

Note: use only when color limited

Flag Black Copy  

Black & White Flag
JPEG    EPS

Note: for grayscale only

Flag Rich Blue White

Blue Flag - Full Color with White Wordmark
PNG    EPS

Red Flag - Full Color with White Wordmark
PNG    EPS

Note: for dark backgrounds only

  Primary Logo - Horizontal

Horizontal Rich Blue Red Copy

Blue Flag - Full Color
JPEG    EPS

Blue Flag - Full Color (blue only)
JPEG    EPS

Horizontal Blue Red 3C Copy

Blue Flag - Three Color
JPEG    EPS

Blue Flag - Two Color (blue only)
JPEG    EPS

Horizontal Transblue Copy  

Blue Flag - One Color
JPEG    EPS

Note: use only when color limited

Horizontal Black  

Black & White Flag
JPEG    EPS

Note: for grayscale only

 

 Wordmark, Interlocking LC & Flag

Wordmark Blue Red Gray

Wordmark
JPEG    EPS

Wordmark (blue only)
JPEG    EPS

Wordmark Black

Black Wordmark
JPEG    EPS

Note: for grayscale only

Interlocking LcInterlocking Lc Black

Interlocking LC
JPEG    EPS

 

Black Interlocking LC
JPEG    EPS

Note: for grayscale only

Flag Only Rich Blue

Blue Flag (full color)
JPEG    EPS

 

 Department Logos (Locks)

Flag Richblue Red Copy

Custom logos, like the one shown here, are available to all LCSC departments. Many of the logo options available to departments are shown on page 7 of the Visual Identity Guide. Please reference the guide, identify which version(s) you'd like, and then contact College Communications or Graphic Communications to request the logo(s) be built.

 

 

 Email Signature Logos (approved sizes)

Wordmark Blue Red

 

Wordmark Blue Blue

Wordmark
JPEG

 

Wordmark (blue only)
JPEG

LC Logo Red

 

LC Logo Blue

 

 

Primary - Horizontal
JPEG

 

Primary - Horizontal (blue only)
JPEG

 

NOTE: Do not use if utilizing social media flags as well

For custom social media graphics, email:

ljfowler@lcsc.edu