The defining purpose of the Communications & Marketing (C&M) department is to promote and protect the brand of Lewis-Clark State College. The small team provides services in communications areas of public relations, internal communications, executive communications support, news dissemination, and story development; in marketing areas of brand management, advertising, social media, graphic design, video production, photography, live video broadcasting, and web content development; in media services areas of distance learning support, media duplication and archiving, and theatre support, and also plays a role in community and government relations.